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SP JAIN'S EVENTS

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The Importance of Understanding your Brand Purpose and Customer – PG Students Visit Property Guru

When we talk about creativity in branding and marketing, we tend to think about hip, young, and mostly fast-moving consumer products. Our minds do not really move towards the real estate industry. On the contrary, even if its market can be exciting and lucrative, real estate is often seen as something more conservative and boring.

As our Master of Global Students (MGB) students found out recently, nothing can be further from the truth.

On 14 July 2017, a group of students from SP Jain’s Singapore Campus visited the Singapore office of PropertyGuru Group (PropertyGuru) at their Somerset Triple One office. Voted by consumers as “Asia’s Most Influential Brand for Online Property Search” in 2016, PropertyGuru Group helps millions of people every month find their homes.

So, what is the secret to their massive success?

Topics: Global Learning, Master of Global Business

Global Learning Day at Mirzam Luxury Chocolates, Al Serkal Avenue, Dubai

 

On the 19th of January, the S P Jain Jags had a much awaited industrial visit to the Mirzam Chocolate Factory at Al Serkal Avenue, Dubai. Mirzam is a very new brand of luxury chocolates and the only ‘bean to bar’ chocolate manufacturer in UAE. Named after one of the brightest stars in the night sky, ‘Mirzam’ caters to a very specific niche market with their completely natural and preservative-free products.

Topics: BBA, Global Learning

E-business Global Learning day with Square Circle Tech  & Jado Pado UAE

E-business students had two industry visits on the same day, 15th of December, 2016. The first was to Square Circle Tech and the second was to the Jado Pado, UAE to study the technology and e-business in Dubai and MENA region.

Topics: Global Learning

Stressbusting with the help of Archery Tag & Laser Quest at the Singapore Campus

On the 7th of December, the Global Learning (GL) Team took a healthy approach to help the BBA students combat the examination stress.

Topics: Global Learning

Making Team Building Fun via Outdoor Activities at Singapore Campus.

This November 16, Thursday, the Global learning Team organised a surprise activity for the BBA students. Fellow staff members and members of the faculty joined the activity too.

Topics: Global Learning