<img height="1" width="1" style="display:none" src="https://www.facebook.com/tr?id=717202372148975&amp;ev=PageView&amp;noscript=1">

SP JAIN'S NEWS

Is Amazon a friend or foe? – Dr Silvia Vianello shares her views in Quartz India

 
 

Two of India’s leading retail chains are currently preparing the ground for their full-fledged e-commerce forays, although in totally different ways.

While Future Group, which operates the popular Big Bazaar hypermarket chain, is busy listing its labels on Amazon, rival Reliance Retail is withdrawing its products from all e-commerce platforms, as parent Reliance Industries gears up to launch its own online marketplace.

 

sp-jain-silvia-vianello-book

 

Dr Silvia Vianello, Director – Innovation Center at SP Jain School of Global Management, shared her views in Quartz India, a leading news portal with a global reach, on the diverse strategies adopted by the two retail behemoths. The article titled ‘Is Amazon a friend or foe? India’s two largest retailers have divergent views’ was published on May 21, 2019.

“Even with big investments, it will be hard for a new player to gain a huge customer base like Amazon. It’s really global with more than 100 million (Amazon) Prime members worldwide. And Future Group will benefit from it,” Dr Silvia Vianello told Quartz India.

She expressed her doubts on whether Future Group’s strategy will work across price ranges. “If the Future Group wants to sell exclusive products, Amazon can be a good partner, but if they want to sell products with low margins, it will be difficult to be profitable,” added Dr Vianello.

She also spoke about crucial aspects like the delivery mechanism, and the data and customer relationships of Future Group and Reliance Retail.

 

LATEST NEWS

Beyond survival to thriving in the post-COVID-19 world - Dr Karippur Nanda Kumar writes in IT Next
AI and Data Science: The new possibilities for the youth of today - CXO Today interviews Dr Abhijit Dasgupta
Why entrepreneurs need to become early birds of AI revolution - Dr Aditya Narvekar writes in Forbes India
It is time for Business schools to rethink – Dr Nitin Patwa writes in Higher Education Digest
Key aspects of EMBA and how can one use the degree after graduation – Parmita Debnath writes in Collegedunia
Want to do an EMBA? Here’s how you can convince your employer – Dr Gary Stockport writes in Forbes India
How to find the right internship before you graduate – Dr Vaidyanathan Jayaraman shares with the Financial Express
How to win and retain customers in retail with AI in India
Why MBAs And Postgraduate Business Programs Cannot Be Ignored - Dr Veena Jadhav writes in MBA News and PagalGuy
The role of International Business degree in career growth – Dr Christopher Abraham writes in Free Press Journal
Strategies to make a luxury business sustainable and exclusive – Shiksha interviews Smita Jain (Director - MGLuxM, SP Jain)