“How can family businesses look forward to the future?” - Authored Article by Prof. Parimal Merchant

Prof. Parimal Merchant, Director - Global Family Managed Business Program, recently authored an article title “How can family businesses look forward to the future?”, published by YourStory.

The article highlights how family businesses constitute 90% of the businesses in India and is the backbone of India’s story. Prof. Merchant, in the article, mentions family businesses’ need for global exposure, upgrading their management competencies along with the need for systematic learning of new technologies like AI, VR, Big Data, IOT etc.

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