Smita Jain (Director - MGLuxM & MIHB, SP Jain School of Global Management) writes an article in Shiksha about the importance and benefits of pursuing an MBA in Luxury Brand Management in today's competitive job market.
In the article, she highlights how such a specialised program equips individuals with a unique skill set, combining creativity and business acumen, to excel in the luxury industry and discusses the holistic approach, which includes learning fundamental business components like marketing, finance, operations, and strategy.
Elaborating further, she says, “Many reputable business schools have established connections with luxury brand companies, providing students with direct access to industry professionals. Through guest lectures, industry events, and alumni networks, students can build valuable relationships and connect with mentors who can guide them on their career paths. These connections can prove invaluable when seeking internships, job placements, or even launching entrepreneurial ventures. Networking within the luxury brand industry exposes students to new perspectives, industry insights, and potential career openings, giving them a competitive edge in the job market.”
"By obtaining an MBA in Luxury Brand Management, individuals open up a world of exciting career opportunities and position themselves for success in this captivating and ever-growing field," concludes Ms Jain.
To read the full article, please click here.
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