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Tarun Pasricha

Tarun Pasricha

Associate Professor of Marketing & Strategy,
Deputy Director (BBA)

LinkedIn Profile

Education

  • PhD in Management, Indore University, India (2018)
  • Master of Business Administration, Indian Institute of Management, Bangalore, India (1979)
  • Bachelor of Arts (Honours) in Economics, St Stephen’s College, New Delhi, India (1977)
SUBJECTS TAUGHT / STUDENT PROJECT MENTOR
  • Immersion Integration Simulation (Global MBA/Master of Global Business)
  • Integrative Decision Making (Executive MBA)
  • Customer Value Management (Executive MBA)
  • Computer Skills (Bachelor of Business Administration)
EXPERIENCE

Academic Experience

  • Associate Professor of Marketing & Strategy, Deputy Director (BBA) at SP Jain School of Global Management, Mumbai, India (August 2017 – Present)
  • Associate Professor of Marketing, Assistant Dean at Goa Institute of Management, India (2011 – 2017)

Corporate Experience

  • Managing Director, Boots Healthcare International, India (1998-2003)
  • CEO, Dr Scholl’s, India (1994-1998)
  • General Manager, PepsiCo, India, (1989-1994)
  • Branch Manager, British American Tobacco (ITC), India (1980-1989)
  • Sorry Harvard, but I don’t like the Case Method; International Journal of Higher Education Management (ISSN 2054-9849) Volume 3, No. 1 (August 2016), Pages 41-48.
  • How (Not) To Manage a Business School in India; International Journal of Higher Education Management (ISSN 2054-9849) Volume 2, No. 1 (August 2015), Pages 83-91.
  • Leadership SQ - The Vedic Way: Enhancing the spiritual quotient of future managers; Journal of Spirituality, Leadership & Management (ISSN 1447-3771) 2013, Volume 7, No. 1, Pages 46-55.
  • Experience of a practitioner as a B-School faculty in India; Gian Jyoti E-journal [ISSN 2250-348X] Volume 3, Issue 3 (July-September 2013), Pages 41-44.