Education

• Columbia Business School and MIT Sloan School, Postgraduate Diploma in Digital Business, 2019
• Indian Institute of Management Bangalore, Executive Education Program in Teaching Methodologies, 2018
• Institute of Directors, Certified Corporate Directorship Program, 2018
• Columbia Business School, Diploma in Digital Marketing: Customer Engagement, Social Media, Planning & Analytics, 2018
• London School of Economics, Gurukul Chevening Scholar, Program on Globalization by Lord Meghnad Desai, 1997-98
• Indian Institute of Management Bangalore, Post Graduate Diploma in Management, Specialized in Marketing and Finance, 1982
• Sampath Kumaran & Co., Accounts Articleship, 1978-79
• Bangalore University, Bachelor’s degree in Physics, Chemistry and Mathematics, 1978

Subjects Taught/Student Project Mentor

• Global Retail Strategy
• Integrated Marketing Communication
• Consumer Behaviour
• Brand Management
• Digital Marketing
• Integrated course in Brand and IMC- 6 credits
• Marketing Management

Micro-courses / Executive Development Programs (6-12 hours, using a workshop format):

• Leadership Skills
• B2B Marketing
• Healthcare Marketing
• Talent Branding
• Communication Skills
• Creativity
• Content Marketing
• Business Storytelling

Long-term mentoring programs:

• 12 -24 week mentoring and empowerment program for women professionals in organisations/ institutions
• 12 week mentoring program for start-ups to help them build their digital communication programs
• Leadership Communication

Academic Experience

26 years of teaching experience

• Indian Institute of Management, Bangalore
• TA Pai Management Institute, Manipal
• Indian Institute of Management, Lucknow
• Indian Institute of Management, Nagpur
• SP Jain Global Dubai and Mumbai
• Xavier Institute of Management and Entrepreneurship, Bangalore
• Commits Bangalore
• Woxsen College, Hyderabad

Corporate Experience

• Founder and Chief Executive Officer, Brand Circle, a Consultancy Firm working in the areas of Digital Communication, Storytelling, Mentoring Start-ups, Women Entrepreneurs and Corporate Leaders, November 2018 onwards
• Resident Mentor for start-ups in the profit and non-profit sectors at NSRCEL, IIM Bangalore, 2018 onwards
• Chief Executive Officer, Saatchi & Saatchi Focus Network India, 2013-2018
• Chief Executive Officer, Saatchi & Saatchi Focus and Saatchi & Saatchi Health India, 2010- 2013
• Chief Executive Officer, Saatchi & Saatchi Focus India, 2009- 2010
• Executive Vice President, Saatchi & Saatchi Direct India, 1998- 2009
• Vice President, Sista Saatchi & Saatchi Advertising, 1996-1998
• Director, Client Services, Sista Saatchi & Saatchi Advertising, 1993- 1996
• Account Director, Mudra Communications Bangalore, 1992-1993
• Partner, Aditya Interiors, 1988-1992
• HMT Watches, Manager(Sales Promotion), 1982- 1988
• Partner, Aditya Enterprises, 1978-1980

Research Interests

• Digital Marketing
• B2B Marketing
• Healthcare Marketing

Conference Presentations

• Several presentations and lectures at conferences, corporate events and educational institutions
• Foundation Day lecture at the Indian Institute of Management Bangalore in 2018

Memberships

• Former President of the IIMB Alumni Association
• Former President Advertising Club Bangalore
• Treasurer and Chairman Big Bang Awards Committee, Advertising Club, Bangalore

Achievements

• Awarded the first Gurukul Chevening Scholarship by the British Government for Leadership and Excellence in 1997, to study Globalization at the London School of Economics, under Lord Meghnad Desai.
• Trained at Saatchi & Saatchi London, New Zealand and Singapore.
• On the Board of Governors of the Indian Institute of Management, Vishakapatnam
• On the Governing Council of Mount Carmel College
• On the Advisory Board of the NSRCEL of the Indian Institute of Management, Bangalore.

Awards & Recognition

• First woman to win the Distinguished Alumni Award from IIM Bangalore in 2013.
• First woman to deliver the Foundation Day lecture at IIM Bangalore
• Several awards for Bharatha Natyam and Public Speaking

www.linkedin.com/in/malavika-r-harita
@malavikaharita