SP JAIN GLOBAL BLOGS

1) Value Is the Deal
Differentiated and believable brand meaning – emotional, rational, functional, and experiential – becomes a more effective and profitable surrogate for value than low-lower-lowest pricing strategies. But only the consumer gets to say how “valuable” is actually defined. Employ effective systems to listen to them and then figure out ways to tune in the consumer’s frequency.

Topics: Digital Marketing, Thought Leadership

This study is part of a research project to understand & gain insights into the current trends pertaining to online vis-à-vis offline gorcery retailing and to identify room for improvement .This  paper is one of the first in a series of papers to be published from the Department of Digital Marketing & Metrics Professional PG programme.

Topics: Marketing, Thought Leadership, Research & Case Studies, Disruptive Technologies

I read a biography years ago (in the 80’s, perhaps) about a man named Stephen Hawking. To tell the truth, I don’t remember much about him beyond his illness — a rare early-onset form ofLou Gehrig’s disease — and the fact that he was a well-renown physicist famous for Chaos theory.

Topics: SP Jain School of Global Management, Leadership & Entrepreneurship, Thought Leadership, Faculty Insights

Rapid advancements in the ICTs (Information and Communication Technologies) have propelled conspicuous industry-wide mega-trends during the last three decades. Most of these trends have led to the dissolution of legacy business models, affected pervasive business processes and functions, and have empowered customers and business stakeholders through a deep technology-headed disintermediation that was never seen before. Consequently, this has led to the emergence of various new ventures with novel business prepositions and at the same time has resulted in the demise of some prominent and ‘too big to fail’ business giants. The most imminent question, therefore, is how to envision, recognise and address the profound impacts of various emerging technologies and platforms.

Topics: Dubai Campus, SP Jain School of Global Management, Thought Leadership, Disruptive Technologies

Economics primarily relates to making appropriate choices with respect to resource allocation using a cost benefit analysis. Managerial Economics therefore focuses on effective decision-making at the firm level with respect to price and output determination. It helps make better management decisions by providing a foundation to Business Strategy.

Topics: Thought Leadership

“We need to teach people to do things holistically. Part of the problem of education is who the suppliers are”, quips Louis Lataif (Former Manager – Ford & Dean – Boston University). Professor Lataif’s remark can hardly be doubted as a recent report by a team from the Association for the Advancement of Collegiate Schools of Business (AACSB) found a substantial gap between the real-world needs and management education in this era of globalisation.

Topics: Thought Leadership

The significance of business education today is demonstrated by the sizable impact business graduates create in the business world. Business organisations globally aspire to infuse talented, capable managers and decision-makers in their teams. For any b-school, therefore, it is essential to impart skills and capabilities that are required to manage the real-world situations and challenges effectively. Though easy to point out, this is the most critical element of business education today that prominent b-schools are attempting to address distinctively.

Topics: SP Jain School of Global Management, Leadership & Entrepreneurship, Thought Leadership

If you start reading this blog, I believe it is because you are an ambitious professional who cares about your leadership potential.

Topics: Executive MBA, Leadership & Entrepreneurship, Thought Leadership

What is critical thinking and how is it helping leaders make better decisions?

Topics: Sydney Campus, Singapore Campus, Dubai Campus, MBA in Dubai, SP Jain School of Global Management, Leadership & Entrepreneurship, Thought Leadership